we are called to be architects of the future not its victims
Soul.nl accompanies companies in their transition from fighting for their own survival to becoming a purposeful community.
We recognize that today’s problems can never be solved by the same level of consciousness that created them*. Moreover, we can never change reality by fighting the existing systems, but instead have to make new models that make the old models obsolete**. Indeed, to solve the enormous challenges facing us we need to think and act differently.
We help companies to:
- become a meaningful and soul driven company
- unlock the innovative capacity within the company
- develop a vision of hope for a bright and meaningful future
- integrate purpose with a sustainable and scalable business model
- build trust among employees and maximize employee engagement
* supposed to be a quote from A. Einstein.
** the famous quote from R. Buckminster-Fuller
The process of building relationships of trust and creating partnerships is an ongoing one. It is through evolving interactions that cooperation and reciprocity increase. We envision a number of spaces where interaction and exchange of insights can take place.
To be faithful to our purpose and philosophy, we had to radically rethink the concept of consultancy and how we relate to other companies. Indeed, the concept of sales with all its techniques and underlying attitudes fundamentally contradicts our core belief of cooperation and reciprocity. We therefore wish to distance ourselves from notions of “clients”, “pitching”, “negotiation”, “convincing”, “bidding”, “special offers” and the like. Instead, we wish to build relationships characterized by justice, truthfulness, and trust.
We establish meaningful partnerships – based on collaboration and reciprocity – with companies that wish to contribute to society and have a long-term perspective. Companies that truly wish to learn and become a community, rather than looking for a quick fix or pain relief. Such companies demonstrate ownership of their transformation process by allocating the necessary resources and time to it.